New training, new experiences

The EuroTaller Argentina network keeps expanding and, with over sixty garages, it now provides a broad service coverage across the country. In the last quarter, the network reached its objectives by incorporating fifteen new garages and reaching the northern provinces of Jujuy and Chaco. It now covers eighteen out of Argentina’s twenty-three provinces.

The aim is always to exceed customers’ expectations and reach the highest standards in quality service. Thus, supported by the network cornerstones, there is an excellent, full training programme that is constantly being enlarged. At the same time, new training plans for members are always being developed. All this provides a differentiating attribute that is highly valued by the network’s members.

The training programme does not only deal with technical and commercial aspects, run along with referenced suppliers. There is also a certification process for garage staff training through the EuroTaller Technician programme (Tecet: Técnico EuroTaller). This four-year technical course of studies, with an attendance requirement of over four hundred hours per year, has different subjects which include electricity, electronics, ignition, engines, and brakes, among others.

In addition, two new and very important training sessions have been implemented. The ‘EuroTaller Experience’ is a customised session to explain a step-by-step procedure for customer service. This comes with a procedure manual. The ‘EuroTaller Experience’ manual is a new, fundamental tool for improving and standardising the quality of service throughout the country, wherever the network is present. It covers all the instances of customer contact from reception to farewell and provides the basis for auditing garages too.

Additionally, due to the growth and widespread use of social media in recent years, the network has developed a new ‘Digital Marketing’ manual, which will be launched next month along with two training sessions delivered by experts in the area. They will provide the best tools for and latest information on social media use.

In for October those EuroTaller members that have been selected because of their outstanding performance in their audits will receive the ZF Experience Training. This includes a trip to Brazil with ZF, a prestigious referenced supplier. During this trip members will have the chance to visit the ZF ITU Distribution Centre and Sorocaba ZF Plant in Sao Pablo and receive special training on Sachs clutches and different components of TRW brake system. At the same time, it will be a great opportunity to do some networking with other members of the network.

GROUPAUTO LatAm Austral is also continuing to look to the future to meet new objectives. In April, the network took part in the Panamerican One2One where it, along with GAI suppliers, could analyse the region’s possibilities. As it was launched at Automec Sao Paulo, the network held a presentation where there were over ten prospective distributors from GALA countries. The Brazilian and Central America GA teams joined the LatAm Austral team and presented their regional developments, evidencing GAI’s strong presence in the area and the competitive advantage of belonging to the network. This support and cooperation was greatly appreciated. In addition, Fernando Pardo and Benoit Pradaud talked about the importance of the group at an international level.

In June, with the presence of Bruno Etman, director of GALA, the network also took part in the event marking GA Central America’s 10^th Anniversary and attended the Colombian Expopartes Fair. This strengthens the network’s links and increases collaborative efforts around further developments.

GROUPAUTO INTERNATIONAL
147, Avenue Charles de Gaulle
92200 Neuilly-sur-Seine, France

Phone : +33 1 46 37 25 02
Phone : +33 1 46 37 50 95
groupauto@groupautointernational.com